Filmmaking Articles and Advice from Film Consultant Peter D. Marshall
Posted in marketing on May 22nd, 2010
This article was written by Angelo Bell. “There’s an ongoing discussion about filmmaking that, ironically, isn’t about making films at all. The discussion is about marketing films and using social media. For the new filmmaker, embarking upon a potential career as an independent filmmaker and looking to be able to feed his/her family as well, [...]
Posted in marketing on Jan 29th, 2010
This article was written by Angelo Bell. “Today I spent several hours doing marketing. You know, that fun stuff where you try to find a nice mix of self-promotion and information so that recipients don’t immediately tune out. As an indie filmmaker, the team of ME, it’s important to manage these tasks as if one [...]
Posted in Independent Films on Dec 10th, 2009
“Much has been said and written about the current distribution crises of independent films, I am not going to belabor the horror stories here. But just as a way of introducing myself – I will give you a brief introduction to my own horror story. In 2007, I was at the Tribeca film festival where [...]
Posted in Distribution on Nov 13th, 2009
So you’ve authored your DVD and perhaps even replicated it. You’ve found a fulfillment company that you are happy with. Now, how to get people to buy it? In the last installment of this series, which appeared in the Winter 2009 issue of Filmmaker, I outlined how to maximize your DVD release strategy and before [...]
Posted in Distribution on Oct 6th, 2009
“Nathan Smith alerts us to an interesting interview with filmmaker Sally Potter, discussing her new movie Rage, which has a variety of unique and interesting facets to it. The movie — which has a bunch of famous actors, including Jude Law, Judi Dench, Steve Buscemi, Diane Wiest, John Leguizamo and others — is being released [...]
Posted in Social Media on Dec 13th, 2008
I will be posting a series of articles on why filmmakers need to take advantage of Social Media for communication, credibility, marketing and promotion. To start, here is a very good article from the Vancouver Courier called: “Twitter Heads. Social media tools are radically changing the way we communicate.” Do you use Twitter? Let me [...]
Posted in Film Directing Articles on Jul 20th, 2007
Ten Tips to Market and Promote your Independent Film by Mark Bosko 1. Understand Your Target Audience 2. Analyze Your Hooks 3. Create a Concise Logline 4. Utilize Free Media 5. Stage a Publicity Stunt 6. Hold a Premiere 7. Work with Sponsors 8. Enter Appropriate Film Festivals 9. Solicit Reviews 10. Use the Internet [...]
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