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Hollywood is a mix of gold and mould

by George Orido.

Lupita Nyong'o

Today, domestic box office sales for flicks coming mainly from Hollywoodand other film-making enterprises in the US total $11 trillion annually. That is roughly Sh946 trillion or simply translated, 630 years Kenya’s total fiscal budget. So versatile is the silver screen sector that it is easy to miss other key economic activities in Los Angeles, including oil mining and one of the biggest IT industries in the world.

That is why film-making in Hollywood is core. With a huge market for movie products, stories and production styles are churned out of studios the way Nairobi’s Industrial Area churns out consumer products daily.

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