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A Case Study in How to Release Your Short Film Online

by Chris Atkinson.

This week, Vimeo reprinted an article from Short of the Week creators Andrew Allen and Jason Sondhi called “How We Launched Our Film Online: The Thomas Beale Cipher.”  These filmmakers wanted their film to be seen by a larger audience after 8 months of festivals, where they paid a lot of money and received no interest from distributors or the industry.

But they knew they had to have a plan.  They couldn’t just upload the film and hope for it to be seen.  So they constructed a great strategy that can be followed by many looking to release a film online to a wider audience.  Let’s take a look at what they did.

Read the rest of this article from ReelSEO.

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