by Jason Brubaker.
As a filmmaker, your audience is your business. Without an audience you have no business. Given the current distribution paradigm shift, YOU are now responsible for sourcing your audience. And while I do not think any filmmaker would disagree that things are changing – the biggest challenge is figuring out how to find success.
While there are both online and offline strategies to market and sell your movie, in my approach to filmmaking, I believe your biggest asset is the internet. By utilizing a few internet marketing tools, you will be able to find out where your potential audience hangs out online. Here are my top filmmaker marketing tools:
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