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The geek stranglehold on cinema

This article was written by Ryan Gilbey.

“Anyone who grew up prior to the 1990s may recall that it was once possible to see a new film without having already heard every zinger in the screenplay and every song on the soundtrack. You could enter the cinema in glorious ignorance, not having been briefed in advance about the key plot points, or seen every stunt in each action set-piece.

It sounds far-fetched, I know, but there really was a time when the element of surprise was as routine a part of cinema-going as popcorn and fizzy drinks. These days, going to the cinema more strongly resembles opening a tin of Quality Street only to find that there is nothing but wrappers inside.”

Read the rest of this post from The Guardian.

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