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Jon Reiss on Proper Prior Planning Prevent Perplexing Problems

This article was written by Jon Reiss for Ted Hope.

“Over the last several months an argument has arisen within the independent film community as to how much (and whether) filmmakers should focus on the distribution and marketing of their films.

I am rather surprised that there is an argument.  I am very surprised that lines have been drawn in the sand, armies joined and deployed.  I feel that the discussion to date misses two very important points.  First – there is no one kind of independent filmmaker.  There is no one kind of filmmaker.  Never has, never will be.  Thank god.  Each person who is involved in independent film has his or her own desires, interests, passions, loves, hates.  Each filmmaker has different motivations for making a film.

Some want to make a statement, change the world – whether it is social or artistic.  Some want to make money.   Some want to express an idea or emotion to as many people as possible.  Most filmmakers want it all.   However if push comes to shove, filmmakers will prioritize what they want from their films.  And these desires are different for different filmmakers.”

Read the rest of this interview from Truly Free Film.

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