This article was written by Kevin Kangas.
“A lot of filmmakers think that when they’re done their filmic masterpiece the festivals will beg to play it, the distributors will instantly send offers, and peace will fall over the planet. But this is not the case.
I got lucky with my first film, “Hunting Humans”. I put together a really crappy one-sheet myself, but because my film was high concept it got picked up. You probably won’t be so lucky.
I got even luckier on my second film. I hired a guy named Erik Ashley to design a poster for “Fear of Clowns”. He put together a couple of great ones, and I can tell you this with absolute sincerity:
His poster got Lionsgate to pick up my film!”
Read the rest of this article from KangasKahnFilms.
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[...] This post was mentioned on Twitter by Peter D. Marshall, SupSappel, Mike Palma, Joe Wozniak, Kathy and others. Kathy said: RT @SupSappel: RT @Screenpens: #indiefilm #film Why A One-Sheet Is Almost As Important As The Movie You Made http://bit.ly/dw6LVh @PeterMarshall [...]