VIFF: Web revenue is there, if you can find it
Oct 1st, 2009 by Peter D. Marshall
“I’m not sure how many in the audience of the Wednesday morning session of the Film and Television Forum will share this sentiment, but in my next life I’m coming back as Lucas Cruikshank.
The Nebraska teenager, a.k.a. Fred Figglehorn, has been hoovering up dough thanks to three dozen short videos, posted on YouTube, where he plays an angry, obnoxious six-year-old with an Alvin Chipmunk voice. Fred is the first YouTube character to be licensed, and the Cruikshank/Fred channel now has 700,000 subscribers, earning the 16-year-old $100,000 a month through ad revenue, subscriptions, sponsorships, merchandise sales and the licensing of the Fred name and image.”
Read this article from The Vancouver Sun.

