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Sustainable Filmmaking: Create in India, sell to the world

by Ajit Andhare.


Remember playing passing the parcel as a kid? You know, the game where you keep passing an object – and whoever’s holding it when the music stops, is out of the game.

Now imagine a slight variation: When the music stops and one player leaves, another replaces him in the game. What will happen in this version eventually? The game goes on infinitely. No one ever wins.

This second variation of the game sums up the state of the film industry today. Players come and leave, the ‘show’, as it were, of course goes on. But, is anyone winning… or ever will?

Read the rest of this article from Exchange 4 Media.

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